
All-New Olympic:
Melbourne’s Gold Standard for Events
New Spaces, More Events.
The Olympic Stand has recently undergone the most significant revitalisation to its non-match day event and function facilities since the original construction of the stand prior to the 2006 Commonwealth Games. The much loved section of the MCG now features new game day restaurants and bars, while in early 2024 facilities completed the refurbishment of several key adjoining conferencing and event spaces. These fresh venues pay homage to the history of both the stand (named after Melbourne’s 1956 Olympic Games) and broader stadium.
Since the beginning of 2024, the Olympic Stand has played host to over 220 events outside of gameday, catering to 52,000 guests many across multiple venues within the stand. Brand new spaces and refreshed, versatile venues have steadily attracted more events to this particular section of the MCG.

“Since 2024, the Olympic Stand has hosted over 220 events outside of game day, welcoming 52,000 guests across multiple spaces within the stand”
The Stand Reimagined
The iconic stand continues to be a favourite for corporate celebrations and cocktail parties, business conferences and other meetings that require multiple rooms with medium to large numbers of guests. However, new introductions to the stand such as 1956 (another homage to the iconic Games) also cater to smaller groups of guests – highlighting the versatility of the stand. The utility of these spaces allows for different popups and activations in each space – providing an entirely unique experience for guests as they roam from room to room, with the proximity and ease of access between spaces ensuring continuity of the event experience. And of course, most offer a captivating view of the hallowed turf.
Home to the iconic Australian Sports Museum on Level 1, The Olympic Stand also offers some of the most unique guest experiences available at the MCG, with tours, activities and dining activations available inside the museum. Themed dining followed by cocktails a short escalator ride to the Betty Cuthbert Bar or Level 4’s The Deck for example, is just one way event organisers have collaborated with the in-house team to create a truly memorable MCG experience.
View some of the new and refurbished event spaces.
Watch: 2025 Associations Forum Conference in the Olympic Stand
In April 2025 the MCG welcomed delegates of the National Associations Forum Conference, playing host to 350 representatives of various associations across Australia in what was a ‘truly memorable evening’ according to Associations Forum CEO, John Peacock.
Watch this captivating example of a recent event hosted in the Olympic Stand.